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Gforce is proud to be one of the country’s affordable providers of digital marketing services, which includes responsive web design and effective pay per click campaigns, and we’re excited to share updates from our team with you.
Why an SSL Certificate is important
Even with an SSL certificate, no website is impervious to attack. But it sure helps reduce the risks. What is an SSL certificate, exactly? Well, SSL certificates are small data files which protect a website’s data by securing communications so that all the web traffic...
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10 Reasons To Use WordPress
The must to be known fact about WordPress is that it is the largest content management platform. However, it’s not an enough big reason you should be using WordPress too. Actually, a few questions will cross your mind. Questions like… Why WordPress is so popular?...
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A Brief History of SEO and Search
SEO is something that every company with an online presence has to wrangle with to some extent, and getting things right can be a real learning curve. It can seem complicated and otherly, sometimes like a kind of arcane art, but SEO wasn’t always like this. So let’s...
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Digital Marketing – In House, Freelance or Agency?
With the craze of the online world soaring high, it’s a risky proposition for your business to not be promoted on the online medium. There comes the role of digital marketing to strengthen your brand online. You can spread the word of your business among...
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How GDPR Will Change Cold Calling
Do you use your phone as a sales tool? The word “data” in General Data Protection Regulation may lead you to think that GDPR applies only to sales teams who rely on email, social media, or other online sales tactics. That’s not true. If you use electricity to contact...
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What is a Browser Cookie?
We’ve recently been hearing about tracking cookies and laws in the European Union forcing websites to explain their use of cookies to their visitors. If you’re wondering what cookies are and what all the fuss is about, you’re not alone. Cookies are an...
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Google SERP update
Late last year, Moz discovered that Google was showing significantly longer snippets of content (hopefully, your carefully crafted meta decriptions) in its search results pages. The SEO expert is now recommending character limits of 300 for your meta...
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The 9 Most Popular Free Content Management Systems (CMS) 2017
When it comes to building websites that are focused on content, the best option is usually to opt for a content management system. Having a custom website developed without a solid maintenance budget for the future can have a huge effect on your business...
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Images or text links – which hold better value?
We all know internal and external links can have a major impact on our search rankings, but does it matter whether they come in the form of images or text? Read on to find everything you need to know… A word is worth a thousand pictures When it comes to...
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What is this new hype SSL Certificate?
Lots of people in the web industry are talking about the need for SSLs for HTTP web pages with forms on them. This extra layer of security started out as a “belt and braces” option for websites wishing to display an added element of trust to their...
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Does your TV Support the new XBox One S?
Today marks the release of the Xbox One S. What is that you ask? It is the slim version of the Xbox One gaming console with updated hardware to support 4K HDR video playback from services such as Netflix, Amazon Video and YouTube as well as 4K HDR gaming....
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Domestic Services – Social Media Tips
If you have a domestic services business – such as cleaning, gardening, laundry services or window cleaning – a great way to attract new customers is via social media. You will most likely want to connect with customers in your local area and so you need...
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Bloggin For Small Business Websites
Blogging 101 For Small Business Websites Here's a question I get asked a lot -- "What's the most important thing I should be doing to get better Web Marketing results?" And here's the answer I give every single time: "Blog, blog, blog, and then blog some more." It's...
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Book Review – Harry Potter and The Cursed Child
On the 31st of July, the universally acclaimed author J.K Rowling, whose birthday coincidentally falls on the same date, released the much anticipated 8th volume of the Harry Potter series. The difference is that the new story, the first since 2007, isn’t...
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Building a strong Social Media presence
How do you get more customers? Build a strong online presence! If clients and prospects see you online, they are more likely to contact you about your business. An easy and cost-effective way to build a strong online presence is through social media. The...
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Why You Need a Company Blog
It’s official, I have a blog and I know how to use it. Of course, providing information to visitors is all very well, but what you want is for them to become your customers. Make sure that each blog post has a call to action for visitors to find out more...
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10 Reasons To Love Blogging
Blog posts are a great way to get recognized within your community and share your voice. Here are the top 10 reasons you should love writing blog posts. Anyone can make one: For better or worse, anyone can write a blog post about anything they want....
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Mobilegeddon: The Aftermath and Next Steps You Should Take
It's begun... On 26 February 2015, Google announced via its Webmaster Central Blog that from 21 April, it would be expanding on mobile-friendliness as a ranking signal (an algorithmic change that was soon to be called ‘Mobilegeddon’). We’ve previously...
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