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Gforce is proud to be one of the country’s affordable providers of digital marketing services, which includes responsive web design and effective pay per click campaigns, and we’re excited to share updates from our team with you.
How To Measure Your Brand Success
How To Measure Your Brand's Success Your brand is beautiful. You know investing money in it makes sense, to grow awareness and support other areas of the marketing strategy. You’ll feel when it’s...
How To Choose The Best Domain For Your Business
After thinking about a name for your company, the next hardest decision is to choose the right domain. No it is not as simple as sticking your business name and attaching .com or .co.uk, the...
Why Your Website Needs SSL Certificate
If you’ve just started a business, one of the first things that you should get is a website. And if you’ve already got a website, one of the first things that you should get for it is an SSL...
How Does Colour Impact Web Design?
Creating a website that accurately reflects a company message, mood or image can be profoundly important when it comes to public perception of a brand. That much is fairly obvious and it doesn’t...
Web design vs Web development – Do you know the difference?
Many of the people we talk to use the terms ‘web design’ and ‘web development’ interchangeably, but the truth is that the two terms refer to totally different disciplines within the process of...
What Is Responsive Web Design?
What is Responsive Web Design? According to new statistics from StatCounter, in October last year internet usage on mobile devices exceeded desktop, with 81.3% of the share compare to desktop’s...
5 Secrets to Creating Successful Mid-Level Pages
When information architecture design is done well, your website will have a clean, organized feel that better represents your brand. As a result, your website will be positioned to rank higher on...
Has Your Web Designer Done A Runner?
We were contacted by a local company whose website had gone offline. It transpired the web design company they had used to build the website had vanished. The web design company’s own website was...
What To Consider When Registering A Domain Name
Having your very own website for your brand or company is an essential step towards business growth. To be able to get started on the right foot, there are some critical factors you need to take...
Do I Really Need A Blog On My Website?
Well the answer is a resounding YES course you do. Companies who blog more than 15 times per month get 5 times plus more traffic than those that don’t blog at all? Can’t argue with those figures....
Are Social Media Bots Taking Over the Internet?
Unless you’ve been living under a rock, you’ve probably heard about the growing number of automated accounts hiding among actual users. They first gained notoriety for attempting to influence voters...
Improving Page Speed
Page speed in simple terms, is the time to fully load and display the content on your webpage. We like to use Pingdom for evaluating our page speed because they provide a breakdown of the page size,...
Why Mobile-First Web Design Is Becoming More Important
Every website made by GForce Web Design is mobile friendly. It is a given that websites must now be optimised for all devices that it no longer becomes a selling point! In 2010 at the Mobile World...
7 Elements of Modern Website Design You Need to Know
Modern website design is a relative phrase. Some people might think a website designed in 2010 is modern, while others in the web design field have seen so many new things in the past year, that...
Job Opening: Digital Marketer
2019 is upon us and we are starting the year on the lookout for an experienced digital marketer to join our team. Based in our offices in Birmingham, we are looking for a digital marketer to join...
How the Google+ Closure Will Affect Your Business
Google+ has about 2.2 billion user accounts and even up to a year ago Google+ was making updates to their platform, so it may have come as a shock to some regular users that it will be closing in...
Is your website now insecure?
Your website may not have changed recently, but Google Chrome has. The new version of Google Chrome was released this week and with it, they've updated how insecure websites are displayed in the...
Identity Crisis
New website, new branding. You know it makes sense... So, you’ve finally taken the plunge and decided to update the old, unloved and hard to edit company website. It’s just been sitting there...
Does Good Web Design Really Matter?
I recently had a conversation with a client that went like this: Client: Does it really matter what my website looks like? Me: Yes, it definitely does. Client: Why? Me: Because people will judge...
How to improve your website content
Simple, yet powerful. That would be the shortest description of what your website should look like if you want it to be accessible, functional, profitable, and eye-catching. It doesn’t matter if you...
How to write the best home page header
This is my formula for writing a homepage heading. Your very first impression for someone coming to your brand; a summary of everything you do and how you do it. It can be difficult to nail down...
Just a Logo Design?
Do a quick search in Google and you’ll find plenty of listicles and blogs on the subject of logos, along the lines of ‘The 50 most iconic logos of all time’, ‘The 10 best logos ever made’ and ‘what...
Why an SSL Certificate is important
Even with an SSL certificate, no website is impervious to attack. But it sure helps reduce the risks. What is an SSL certificate, exactly? Well, SSL certificates are small data files which protect a...
10 Reasons To Use WordPress
The must to be known fact about WordPress is that it is the largest content management platform. However, it’s not an enough big reason you should be using WordPress too. Actually, a few questions...
A Brief History of SEO and Search
SEO is something that every company with an online presence has to wrangle with to some extent, and getting things right can be a real learning curve. It can seem complicated and otherly, sometimes...
Digital Marketing – In House, Freelance or Agency?
With the craze of the online world soaring high, it’s a risky proposition for your business to not be promoted on the online medium. There comes the role of digital marketing to...
How GDPR Will Change Cold Calling
Do you use your phone as a sales tool? The word “data” in General Data Protection Regulation may lead you to think that GDPR applies only to sales teams who rely on email, social media, or other...
What is a Browser Cookie?
We’ve recently been hearing about tracking cookies and laws in the European Union forcing websites to explain their use of cookies to their visitors. If you’re wondering what cookies are...
Google SERP update
Late last year, Moz discovered that Google was showing significantly longer snippets of content (hopefully, your carefully crafted meta decriptions) in its search results pages. The SEO...
The 9 Most Popular Free Content Management Systems (CMS) 2017
When it comes to building websites that are focused on content, the best option is usually to opt for a content management system. Having a custom website developed without a solid...